SASI.ASIA
Hello, I'm

Sasion
Nanthaphiriyakit

Strategic Business Leader in Fintech & Digital Platforms
I build and scale digital platforms, payment ecosystems, and cross-border strategic partnerships. 10+ years across fintech, gaming, and digital platforms — bridging strategy, product, compliance, and execution.
THB 0M+GMV Run-Rate Achieved
$0MRaised in 24 Hours
+0%ARPPU Increase
0+Years Experience
About Me
Driving Growth Through Strategy & Innovation
10+ years in fintech, gaming, and digital platforms — specializing in platform strategy, business development, fundraising, and go-to-market execution. I bridge business, product, tech, and compliance to deliver measurable results.
📍
LocationBangkok, Thailand
AvailabilityOpen for Strategic Roles
FocusFintech, Gaming, Platforms
LanguagesThai / English (Fluent)
View Portfolio →
"
I turn complex challenges into scalable platforms and long-term strategic value.
— Sasi
Core Competencies

WHAT I BRING

Corporate Strategy General Management Business Development Strategic Partnerships Growth & Go-to-Market Financial Planning & Valuation Fundraising & Investor Relations Fintech & Web3 Innovation Platform Strategy Payments & Reconciliation KYC / AML / Compliance Tokenomics Design P&L Management Cross-border Operations AI & Automation Agile / Scrum
Core Services
WHAT I HELP WITH

I advise across business strategy, monetization, digital platforms, token models, gaming growth, valuation thinking, and strategic transaction readiness — helping businesses move from ideas to clearer execution and stronger decision-making.

AI Strategy

AI Strategy

Operational leverage through practical AI.

AI Strategy

AI Strategy

Applying AI to unlock operational leverage, automate decision-making, and create long-term competitive advantage.

Tokenomics

Tokenomics

Aligned incentives and value capture.

Tokenomics

Tokenomics

Structuring sustainable token economies with aligned incentives, liquidity design, and value capture mechanisms.

Game Strategy

Game Strategy

Monetization, retention, and live ops.

Game Strategy

Game Strategy

Building growth strategies for game ecosystems through monetization, retention, community, and live-ops thinking.

Valuation

Valuation

Investor-ready business logic.

Valuation

Valuation

Translating business models, cash flows, risks, and market narratives into investor-ready valuation logic.

IPO / M&A

IPO & M&A

Positioning for strategic transactions.

IPO / M&A

IPO & M&A

Preparing businesses for strategic transactions with clearer positioning, deal logic, and investor-grade materials.

What I'm Passionate About

WHAT I'M PASSIONATE ABOUT

1.
GAME
I'm deeply passionate about games and building communities that make people come back. Games are memories, joy, and a space to challenge and grow beyond your limits.
2.
WEB3
Passionate about tokenomics that are fair and sustainable — blending human behavior with business mechanics. Real value, not just price movements.
3.
AI
AI turns ideas into tangible work faster and sharpens decisions. I use AI to think, summarize, and iterate — so teams focus on outcomes and speed.
Selected Work
STRATEGIC CASE STUDIES
Platform strategy, payment system design, gaming go-to-market execution, cross-border partnerships, and token ecosystem advisory.
Payment Platform and e-KYC Operating Model visual
Fintech · Compliance
Payment Platform & e-KYC Operating Model
2024
Designed operational foundations for regulated digital payments — KYC workflows, vendor evaluation, AML controls, and reconciliation architecture.
Discuss Project →
MMORPG Launch Strategy visual
Gaming · GTM
MMORPG Launch Strategy
2023 - 2024
Led end-to-end launch across mobile and PC — distribution, monetization, cross-border licensing, and user acquisition. THB 66M revenue in 3 months.
Discuss Project →
Loyalty Program and Utility Coin Framework visual
Platform · Web3
Loyalty Program & Utility Coin Framework
2024
Built business logic for loyalty and utility coin systems — accounting framework, abuse prevention, redemption controls, and partner-funded rewards.
Discuss Project →
Cross-Border Licensing and Partnerships visual
Partnerships · BD
Cross-Border Licensing & Partnerships
2023 - 2024
Negotiated licensing rights and regional exclusivity with major studios in China and Korea. Secured multi-million THB angel investment.
Discuss Project →
Online and Offline Payment Architecture visual
Fintech · Architecture
Online & Offline Payment Architecture
2024
Planned unified payment architecture covering reconciliation, settlement, refund workflows, and AML safeguards across digital and physical channels.
Discuss Project →
Tokenomics and DeFi Advisory visual
Web3 · DeFi
Tokenomics & DeFi Advisory
2017 - Present
Designed token supply schedules, burn mechanics, staking rewards, and inflation controls. Advised GameFi and DeFi startups on governance and regulatory alignment.
Discuss Project →
Key Achievements

IMPACT THAT MATTERS

THB 250M+

GMV run-rate achieved through platform restructuring.

$8M

Raised in 24 hours through token economy strategy.

+43%

ARPPU increase through monetization architecture.

10+

Years experience across growth, platforms, and capital decisions.

About Me

Sasion Nanthaphiriyakit

Strategic Advisor for Platform, Growth, and Capital Decisions

I work with founders, executives, and investors on high-impact decisions that directly affect revenue, valuation, and market position.

My focus is turning strategy into measurable outcomes — not presentations.

What Makes Me Different

Unlike traditional consultants, I operate within the business, not outside it.

  • Built and scaled platforms from 0 → revenue
  • Owned real P&L and monetization systems
  • Focused on execution tied to measurable outcomes

Selected Outcomes

  • THB 250M+ GMV run-rate achieved
  • $8M raised within 24 hours (Web3 / GameFi)
  • +43% ARPPU increase through monetization architecture
  • 10+ years across platform growth, partnerships, and capital decisions

Typically engaged for high-impact problems across platform growth and strategic execution.

Portrait of Sasion Nanthaphiriyakit
Strategic Business AdvisorMulti-hundred-million THB decisions
Press & Media
IN THE NEWS
Featured in leading Thai business media for platform growth, esports ecosystem expansion, and digital innovation.
Bangkok Biz News · 2023
Gamiqo Launch & Ecosystem Expansion Featured by Bangkok Biz News
bangkokbiznews.com
BBN
bangkokbiznews.com
Gamiqo Launch & Ecosystem Expansion (2023)
Matichon · 2023
Gamiqo Growth Strategy & Roadmap Featured in Matichon
matichon.co.th
MT
matichon.co.th
Gamiqo Growth & Roadmap Strategy (2023)
Bangkok Biz News · 2024
Gamiqo's 721% Growth Signals 2024 Expansion Push for Thailand's Esports Ecosystem
bangkokbiznews.com
BBN
bangkokbiznews.com
Gamiqo 721% Growth — Esports 2024 Expansion
Experience
PROFESSIONAL JOURNEY
10+ years of strategic and commercial leadership across fintech, gaming, payments, and digital platforms.
2020 – 2025CEO
Chief Executive Officer
Gamify Co., Ltd.
Led overall business strategy, budget planning, platform operations, and compliance architecture for a digital platform business.
  • Developed multi-platform roadmap supporting Web3 chain compatibility and token-based payment use cases.
  • Designed KYC operating model with policies, workflows, vendor evaluations, and measurable controls.
  • Planned payment architecture covering reconciliation, settlement, refunds, and AML considerations.
  • Built business logic for loyalty program and utility coin framework with anti-abuse controls.
  • Prepared pitch decks and investment memoranda with financial projections and risk analysis.
Platform StrategyPaymentsKYC/AMLWeb3FundraisingBoard Reporting
2023 – 2024Founder
Founder and Director
Ultimate Game Co., Ltd.
Founded and led a gaming platform business — fundraising, licensing partnerships, go-to-market execution, and P&L oversight.
  • Secured THB 100M angel investment for platform development and go-to-market expansion.
  • Negotiated licensing rights and regional exclusivity with major studios in China and Korea.
  • Directed P&L, financial modeling, feasibility studies, and investor reporting.
  • Spearheaded MMORPG launch strategy across mobile and PC channels.
66M THB3-month revenue
38%Monthly retention
26%MoM new users
299,423Peak concurrent users
฿898ARPPU
FundraisingLicensingGamingP&LGTM
2017 – PresentConsultant
Tokenomics & DeFi Consultant
Blockchain Projects · 2017 - Present
Advised Web3 startups on token design, sustainable DeFi models, governance, and smart contract integration.
  • Designed tokenomics frameworks — supply schedules, burn mechanics, staking rewards, inflation control.
  • Helped startups build sustainable GameFi and DeFi models aligned with regulatory requirements.
TokenomicsDeFiGameFiWeb3
2014 – 2019BD Lead
Business Development & Project Leadership
Various — Gaming & Tech
Business development and project coordination across gaming and technology across Southeast Asia.
  • Built partner pipelines across gaming, cloud services, and regional event ecosystems.
  • Led Agile sprints, wrote user stories and acceptance criteria, coordinated cross-functional teams.
  • Produced executive dashboards combining commercial, operational, and regulatory perspectives.
Business DevelopmentAgile/ScrumPartnershipsAnalytics
Education & Certifications

ACADEMIC FOUNDATION

MBA

Master of Business Administration (Professional MBA)

National Institute of Development Administration (NIDA)

Specializing in Management Information Systems (MIS) and Strategic Management — integrating data-driven decision-making with leadership, agile project management, business analytics, and strategic entrepreneurship.

CU

Project Investment Analysis & Management Certificate

Chulalongkorn University

Comprehensive coursework in project feasibility, financial evaluation, risk management, and profitability analysis. Emphasized strategic planning and investment decision-making for sustainable project success.

PSM

Professional Scrum Master™ I (PSM I)

Scrum.org

Certified in Agile project management and Scrum framework, demonstrating ability to lead high-performing teams and deliver iterative value across cross-functional projects.

IPO

IPO, Valuation, and M&A Professional Program

CFO Accelerator

Focus on IPO valuation framework, DCF and discount rate logic (RR/WACC), negotiation premiums/discounts, and deal structuring for corporate finance decision-making.