SASI.ASIA
Hello, I'm

Sasion
Nanthaphiriyakit

Strategic Business Leader in Fintech & Digital Platforms
I build and scale digital platforms, payment ecosystems, and cross-border strategic partnerships. 10+ years across fintech, gaming, and digital platforms — bridging strategy, product, compliance, and execution.
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THB 0M+GMV Run-Rate Achieved
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$0MRaised in 24 Hours
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+0%ARPPU Increase
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0+Years Experience
About Me
Driving Growth Through Strategy & Innovation
10+ years in fintech, gaming, and digital platforms — specializing in platform strategy, business development, fundraising, and go-to-market execution. I bridge business, product, tech, and compliance to deliver measurable results.
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LocationBangkok, Thailand
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AvailabilityOpen for Strategic Roles
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FocusFintech, Gaming, Platforms
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LanguagesThai / English (Fluent)
View Portfolio →
"
I turn complex challenges into scalable platforms and long-term strategic value.
— Sasi
Core Competencies

WHAT I BRING

Corporate Strategy General Management Business Development Strategic Partnerships Growth & Go-to-Market Financial Planning & Valuation Fundraising & Investor Relations Fintech & Web3 Innovation Platform Strategy Payments & Reconciliation KYC / AML / Compliance Tokenomics Design P&L Management Cross-border Operations AI & Automation Agile / Scrum
Core Services
WHAT I HELP WITH ✦

I advise across business strategy, monetization, digital platforms, token models, gaming growth, valuation thinking, and strategic transaction readiness — helping businesses move from ideas to clearer execution and stronger decision-making.

AI Strategy

AI Strategy

Operational leverage through practical AI.

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AI Strategy

AI Strategy

Applying AI to unlock operational leverage, automate decision-making, and create long-term competitive advantage.

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Tokenomics

Tokenomics

Aligned incentives and value capture.

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Tokenomics

Tokenomics

Structuring sustainable token economies with aligned incentives, liquidity design, and value capture mechanisms.

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Game Strategy

Game Strategy

Monetization, retention, and live ops.

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Game Strategy

Game Strategy

Building growth strategies for game ecosystems through monetization, retention, community, and live-ops thinking.

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Valuation

Valuation

Investor-ready business logic.

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Valuation

Valuation

Translating business models, cash flows, risks, and market narratives into investor-ready valuation logic.

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IPO / M&A

IPO & M&A

Positioning for strategic transactions.

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IPO / M&A

IPO & M&A

Preparing businesses for strategic transactions with clearer positioning, deal logic, and investor-grade materials.

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What I'm Passionate About

WHAT I'M PASSIONATE ABOUT

1.
GAME
I'm deeply passionate about games and building communities that make people come back. Games are memories, joy, and a space to challenge and grow beyond your limits.
2.
WEB3
Passionate about tokenomics that are fair and sustainable — blending human behavior with business mechanics. Real value, not just price movements.
3.
AI
AI turns ideas into tangible work faster and sharpens decisions. I use AI to think, summarize, and iterate — so teams focus on outcomes and speed.
Selected Work
STRATEGIC CASE STUDIES
Platform strategy, payment system design, gaming go-to-market execution, cross-border partnerships, and token ecosystem advisory.
Payment Platform and e-KYC Operating Model visual
Fintech · Compliance
Payment Platform & e-KYC Operating Model
2024
Designed operational foundations for regulated digital payments — KYC workflows, vendor evaluation, AML controls, and reconciliation architecture.
Discuss Project →
MMORPG Launch Strategy visual
Gaming · GTM
MMORPG Launch Strategy
2023 - 2024
Led end-to-end launch across mobile and PC — distribution, monetization, cross-border licensing, and user acquisition. THB 66M revenue in 3 months.
Discuss Project →
Loyalty Program and Utility Coin Framework visual
Platform · Web3
Loyalty Program & Utility Coin Framework
2024
Built business logic for loyalty and utility coin systems — accounting framework, abuse prevention, redemption controls, and partner-funded rewards.
Discuss Project →
Cross-Border Licensing and Partnerships visual
Partnerships · BD
Cross-Border Licensing & Partnerships
2023 - 2024
Negotiated licensing rights and regional exclusivity with major studios in China and Korea. Secured multi-million THB angel investment.
Discuss Project →
Online and Offline Payment Architecture visual
Fintech · Architecture
Online & Offline Payment Architecture
2024
Planned unified payment architecture covering reconciliation, settlement, refund workflows, and AML safeguards across digital and physical channels.
Discuss Project →
Tokenomics and DeFi Advisory visual
Web3 · DeFi
Tokenomics & DeFi Advisory
2017 - Present
Designed token supply schedules, burn mechanics, staking rewards, and inflation controls. Advised GameFi and DeFi startups on governance and regulatory alignment.
Discuss Project →
Key Achievements

IMPACT THAT MATTERS

THB 250M+

GMV run-rate achieved through platform restructuring.

$8M

Raised in 24 hours through token economy strategy.

+43%

ARPPU increase through monetization architecture.

10+

Years experience across growth, platforms, and capital decisions.

About Me

Sasion Nanthaphiriyakit

Product, Platform & Digital Transformation Leader

Product and platform strategy leader with 10+ years of experience turning commercial opportunities into scalable digital products, revenue streams, and operating plans across gaming, fintech, payments, and GovTech.

I connect product scope, P&L thinking, business requirements, KPI reporting, and cross-functional delivery to keep customer value and commercialization in focus.

What Makes Me Different

I work at the intersection of product, commercial strategy, technology, and operations.

  • Owned product roadmaps, P&L, and operating plans
  • Translated needs into requirements, workflows, and KPIs
  • Aligned government, product, tech, and commercial teams

Selected Outcomes

  • THB 250M+ GMV run-rate achieved
  • $8M raised within 24 hours (Web3 / GameFi)
  • +43% ARPPU increase through monetization architecture
  • THB 5M DEPA funding case prepared for an AI GovTech platform

Typically engaged for high-impact problems across platform growth and strategic execution.

Portrait of Sasion Nanthaphiriyakit
Product & Platform LeaderCommercial strategy to measurable delivery
Press & Media
IN THE NEWS
Featured in leading Thai business media for platform growth, esports ecosystem expansion, and digital innovation.
Bangkok Biz News · 2023
Gamiqo Launch & Ecosystem Expansion Featured by Bangkok Biz News
bangkokbiznews.com
BBN
bangkokbiznews.com
Gamiqo Launch & Ecosystem Expansion (2023)
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Matichon · 2023
Gamiqo Growth Strategy & Roadmap Featured in Matichon
matichon.co.th
MT
matichon.co.th
Gamiqo Growth & Roadmap Strategy (2023)
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Bangkok Biz News · 2024
Gamiqo's 721% Growth Signals 2024 Expansion Push for Thailand's Esports Ecosystem
bangkokbiznews.com
BBN
bangkokbiznews.com
Gamiqo 721% Growth — Esports 2024 Expansion
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Experience
PROFESSIONAL JOURNEY
10+ years of product, strategic, and commercial leadership across GovTech, fintech, gaming, payments, and digital platforms.
2026 – PresentCOO
Chief Operating Officer
Verity Tech Co., Ltd.
Lead product scope, business planning, financial modelling, and cross-functional delivery for an AI-enabled GovTech road-risk intelligence platform.
  • Coordinate government, product, technology, field-validation, and private-sector stakeholders around roadmap and delivery priorities.
  • Translate public-sector needs into product proposals, executive reports, Web GIS, dashboards, alerts, risk scoring, and API requirements.
  • Prepared a THB 5M DEPA funding case with a business plan, free-cash-flow model, revenue and cost projections, and executive materials.
TOP 20BDI Thailand Hackathon · AI / Digital Innovation
TOP 7SinkAlert · Safety Innovation Category
Product StrategyGovTechAIFinancial ModellingStakeholder Leadership
2020 – 2025CEO
Chief Executive Officer
Gamify Co., Ltd.
Led digital-platform operations across gaming, fintech, payments, and Web3, connecting business strategy, product priorities, and commercial execution.
  • Set roadmap priorities for payments, loyalty, KYC, compliance, and operating workflows; translated needs into product specifications, SLAs, and delivery plans.
  • Built financial models, KPI dashboards, forecasts, investment recommendations, board materials, and executive reports.
  • Managed partners, vendor cycles, RFP and PoC processes, integration workflows, and launch readiness across product, finance, legal, compliance, and operations.
Platform StrategyPaymentsKYC/AMLWeb3P&LBoard Reporting
2023 – 2024Director
Business Director · Strategic Project Lead
Ultimate Game Co., Ltd.
Built and commercialized a mobile and PC gaming platform while owning P&L thinking, financial modelling, valuation, fundraising, and investor reporting.
  • Connected game licensing, commercial terms, monetisation, dealer packages, campaigns, and go-to-market readiness with China and Korea studios.
  • Managed payment-gateway workflows and business-side API coordination for e-commerce game-item sales, dealer packages, events, and campaigns.
THB 66M3-month revenue
38%Retention
26%MoM paying-user growth
299KPeak concurrent users
THB 898ARPPU
FundraisingLicensingGamingP&LGTM
2019BD Manager
Business Development Manager
Infofed Co., Ltd.
Turned client needs into product requirements, scoped project plans, and commercial proposals across gaming and technology.
  • Coordinated product and external partners while tracking milestones, dependencies, and launch readiness.
  • Supported performance reporting and account follow-up to improve execution quality and commercial momentum.
Product RequirementsProject PlanningPartnershipsCommercial Proposals
2018 – 2019BD Manager
Business Development Manager
Mineski Thailand
Built publisher, sponsor, and esports partnerships with commercial packages, rate cards, and regional activations.
  • Coordinated gaming events and community activations across partners, internal teams, and operational vendors.
  • Supported account management, campaign reporting, and partner follow-up to sustain commercial momentum.
EsportsSponsorshipsEventsAccount Management
2016 – 2017Marketing
Marketing & Project Manager
J.I.B. Computer Group
Led sales and marketing planning for gaming products, customer-facing initiatives, loyalty programmes, and commercial activations.
  • Managed product promotions, merchandise, Commart activations, budgets, timelines, and on-site delivery.
  • Built gaming-platform initiatives and loyalty programmes to encourage repeat engagement and customer value.
MarketingGaming ProductsLoyaltyProject Delivery
Education & Certifications

ACADEMIC FOUNDATION

AI

Generative AI for Product Owners

IBM · 2026

Applied generative AI concepts for product discovery, requirements, prioritisation, workflow planning, and decision support.

HBR

Lead with Technology and AI

Harvard Business Review · 2026

Leadership foundation for using technology and AI to improve organisational decisions, innovation, and execution.

IPO

IPO, Valuation & M&A Program

CFO Accelerator · 2026

Corporate finance, valuation, DCF and WACC logic, negotiation premiums and discounts, and deal structuring.

CU

Project Investment Analysis & Management

Chulalongkorn University · 2025

Project feasibility, financial evaluation, risk management, profitability analysis, and investment decision-making.

MBA

Professional MBA, Strategic Management & MIS

National Institute of Development Administration (NIDA) · 2024

Strategic management and management information systems supporting data-driven leadership, business analytics, and entrepreneurship.

PSM

Professional Scrum Master I

Scrum.org · 2023

Agile and Scrum practices for leading high-performing teams and delivering iterative value across cross-functional projects.